
New 2023 FordBronco Badlands SUV EcoBoost V6
- Exterior Color
- Oxford White
- Interior Color
- Black Onyx
- Fuel Economy
- 20/21 MPG City/Hwy
- Transmission
- 10-Speed Automatic
- Drivetrain
- 4WD
- Engine
- 2.7L EcoBoost V6
- VIN
- 1FMDE5CP7PLB98461
- Stock Number
- 23T366
Ford
Bronco
Included Packages & Accessories
- Air Conditioning
- Brush Guard
- Tachometer
- Convertible HardTop
- 7 Speakers
- AM/FM radio: SiriusXM with 360L
- AM/FM Stereo
- Radio data system
- SiriusXM Radio w/360L
- SYNC 4
- Rear window defroster
- Power steering
- Power windows
- Remote keyless entry
- Steering wheel mounted audio controls
- Traction control
- 4-Wheel Disc Brakes
- ABS brakes
- Dual front impact airbags
- Dual front side impact airbags
- Emergency communication system: 911 Assist
- Front anti-roll bar
- Front wheel independent suspension
- Integrated roll-over protection
- Low tire pressure warning
- Occupant sensing airbag
- Overhead airbag
- Ford Performance Heavy-Duty Modular Front Bumper
- Brake assist
- Electronic Stability Control
- Exterior Parking Camera Rear
- Auto High-beam Headlights
- Delay-off headlights
- Fully automatic headlights
- Keyless Entry Keypad
- Panic alarm
- Security system
- Speed control
- Heated door mirrors
- Power door mirrors
- Cargo Area Protector
- Compass
- Driver door bin
- Driver vanity mirror
- Front & Rear Floor Liners
- Front reading lights
- Heated Leather-Trimmed/Vinyl Bucket Seats
- Heated Steering Wheel
- Illuminated entry
- Outside temperature display
- Overhead console
- Passenger vanity mirror
- Telescoping steering wheel
- Tilt steering wheel
- Trip computer
- Front Bucket Seats
- Front Center Armrest
- Split folding rear seat
- Passenger door bin
- Glass rear window
- Rear window wiper
- Variably intermittent wipers
Included Packages & Options
Included Options
- Brush Guard$300
- Ford Performance Heavy-Duty Modular Front Bumper$975
- Keyless Entry Keypad$110
- Cargo Area Protector$120
- Front & Rear Floor Liners$160
Detailed Specifications
- 3YR/36,000 BUMPER / BUMPER
- 5YR/60,000 POWERTRAIN
- 5YR/60,000 ROADSIDE ASSIST
- BUMPER,REAR-PWDR CTD STEEL
- EASY FUEL CAPLESS FILLER
- FENDER TIE-DOWN HOOKS
- FULL VEH STEEL BASH PLATES
- FULLY AUTOMATIC HEADLIGHTS
- GRILLE-GRAY/BRONCO WHITE
- HEADLAMPS - AUTO LED
- MIRRORS-HTD/POWER GLASS, MANUAL FOLD
- TOW HOOKS-FRT (2)/REAR (2)
- BADLANDS SUSPENSION
- BRAKES, 4-WHEEL DISC/ABS
- FORDPASS CONNECT 4GWI-FI HOTSPOT TELEMATICS MODEM
- FRNT/REAR LOCKING DIFFRNTL
- FRONT STA-BAR DISCONNECT
- HILL START ASSIST
- PRE-COLLISION ASSIST W/AEB
- PUSH-BUTTON START
- REAR VIEW CAMERA
- SIRIUSXM W/360L- NA AK&HI
- TER MGMT W/G.O.A.T. MODES
- TOOL KIT- DOOR/TOP REMOVAL
- 1TOUCH UP/DOWN DR/PASS WIN
- 50/50 SPLIT FOLD REAR SEAT
- 6-WAY MANUAL DRV/PASS SEAT
- AUX SWITCHES W/PRE-WIRING
- IP CLUSTER 8" DIGITAL SCRN
- LOCKING GLOVE BOX
- LTHR GEAR KNOB/STR WHEEL
- MOLLE STRAP SYSTEM
- POWERPOINTS - 12V
- TILT/TELESCOPE STR COLUMN
- USB A(1)/C(1)-1ST/2ND ROWS
- ADVANCETRAC WITH RSC
- AIRBAGS-FRNT (DUAL STAGE) & SIDE IMPACT/SAFETY CANOPY SYSTEM (ALL ROWS)
- BELT-MINDER CHIME
- ELCTR STABILITY/TRACTN CTL
- INDIV TIRE PRESS MONIT SYS
- LATCH CHILD SAFETY SYSTEM
- PERIMETER ALARM
- PERSONAL SAFETY SYSTEM
- BodyStyle: 2 Door
- Drive: 4x4 with Full Time Drive
- Engine: 2.7L EcoBoost® V6 Engine
- ExteriorColor: Oxford White
- InteriorColor: Black Onyx
- RapidSpec: Lux Package (334A)
- SeatType: Leather-Trimmed/Vinyl Seats – Black Onyx
- SpecialPackage: Ford Co-Pilot360™
- SpecialPackage: High Package
- SpecialPackage: Lux Package
- SpecialPackage: Mid Package
- SpecialPackage: Sasquatch™ Package
- SpecialPackage: Towing Capability
- Transmission: 10-Speed Automatic Transmission
- WheelMaterial: 17” Black High Gloss-Painted Aluminum Wheels with Warm Alloy Beauty Ring Beadlock Capable
- WheelSize: 17” Black High Gloss-Painted Aluminum Wheels with Warm Alloy Beauty Ring Beadlock Capable
Dealer Notes
Introducing the 2023 Ford Bronco, a rugged and versatile SUV designed to conquer the trails and elevate your outdoor adventures. With its powerful 2.7L EcoBoost V6 engine and responsive 10-speed automatic transmission, this Bronco is ready to tackle any terrain with confidence and capability.
Finished in classic Oxford White paint, the Bronco exudes timeless style and durability. The convertible hardtop allows you to experience open-air freedom and versatility, whether you're soaking up the sun or traversing challenging terrain.
Equipped with Auto High-beam Headlights, the Bronco ensures optimal visibility in all driving conditions, while the Ford Performance Heavy-Duty Modular Front Bumper adds both style and functionality to the front end.
Step inside the cabin, and you'll find a refined interior designed for comfort and convenience. Heated leather-trimmed/vinyl bucket seats provide support and comfort on long journeys, while the heated steering wheel keeps your hands warm in colder weather.
Stay connected and entertained on the go with SiriusXM Radio with 360L and SYNC 4. Whether you're streaming music, accessing navigation, or making hands-free calls, the Bronco keeps you connected to the world around you.
With the added peace of mind of a Scenics Lifetime Powertrain Warranty, you can explore with confidence, knowing that your investment is protected for years to come.
From its rugged performance capabilities to its advanced technology features, the 2023 Ford Bronco is the ultimate companion for outdoor enthusiasts who demand the best in performance, versatility, and durability.
*Scenic's Lifetime Warranty Program provides assurance that your vehicle has coverage to protect against unanticipated related repair costs. Lifetime Warranty is included on all new vehicles and every vehicle 5 years old or newer with 60,000 miles or less. Does not include diesel or commercial upfit vehicles.
- LIFETIME COVERAGE
Coverage for as long as you own your vehicle
- POWERTRAIN COVERAGE
Including engine, transmission, and drive axle
- UNIVERSAL
The Scenic Lifetime Warranty can be used at any licensed repair facility in the United States
- EASY MAINTENANCE REQUIREMENTS
To keep coverage in effect, simply follow the manufacturer's recommended maintenance as referred to in the owner's manual.
Finished in classic Oxford White paint, the Bronco exudes timeless style and durability. The convertible hardtop allows you to experience open-air freedom and versatility, whether you're soaking up the sun or traversing challenging terrain.
Equipped with Auto High-beam Headlights, the Bronco ensures optimal visibility in all driving conditions, while the Ford Performance Heavy-Duty Modular Front Bumper adds both style and functionality to the front end.
Step inside the cabin, and you'll find a refined interior designed for comfort and convenience. Heated leather-trimmed/vinyl bucket seats provide support and comfort on long journeys, while the heated steering wheel keeps your hands warm in colder weather.
Stay connected and entertained on the go with SiriusXM Radio with 360L and SYNC 4. Whether you're streaming music, accessing navigation, or making hands-free calls, the Bronco keeps you connected to the world around you.
With the added peace of mind of a Scenics Lifetime Powertrain Warranty, you can explore with confidence, knowing that your investment is protected for years to come.
From its rugged performance capabilities to its advanced technology features, the 2023 Ford Bronco is the ultimate companion for outdoor enthusiasts who demand the best in performance, versatility, and durability.
*Scenic's Lifetime Warranty Program provides assurance that your vehicle has coverage to protect against unanticipated related repair costs. Lifetime Warranty is included on all new vehicles and every vehicle 5 years old or newer with 60,000 miles or less. Does not include diesel or commercial upfit vehicles.
- LIFETIME COVERAGE
Coverage for as long as you own your vehicle
- POWERTRAIN COVERAGE
Including engine, transmission, and drive axle
- UNIVERSAL
The Scenic Lifetime Warranty can be used at any licensed repair facility in the United States
- EASY MAINTENANCE REQUIREMENTS
To keep coverage in effect, simply follow the manufacturer's recommended maintenance as referred to in the owner's manual.
KBB.com Consumer Reviews

Overall4.6Out of 5
- 5.0
My baby bronco
By Casey231 | on Monday, February 15, 2021
I want to start off by saying I have been waiting for the release for years and had very high expectations because I grew up in a bronco family. When I bought mine I was not disappointed. It was a beautiful blend of nostalgia and new features married to create a new vehicle in the small suv class that is different then all the others. There isn't much I don't like about the design. I have the big bend with a couple add on options. I'm very happy!… - 5.0
This is Ford's gem, by far.
By Abergie | on Tuesday, December 27, 2022
Drives so much better than a jeep Wrangler, Sorry. I used to rave about Jeeps. Ford has 1 up the norm. Competition breeds innovative ideas, so,... Let's see where this goes.. For now driving my Bronco is meditation 🧘♂️.… - 4.0
Reliable
By K | on Friday, December 31, 2021
Comfortable and reliable. Great seating capacity. Easy access to rear trunk area.…
Based on 51 consumer ratings for 2021–2025 models. | Privacy
- MSRP1
- $66,820
- Dealer Discount
- -$8,320
- Price
- $58,500
- We're here to help: (336) 415-4896
- We're here to help: (336) 415-4896